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Established in 1992, Sumai Bicycle Co.,Ltd. is one of the biggest China trek bike manufacturer and wholesaler. We've gotten the WMI (World Manufacturer Identification) since 2005. Our company has perfect quality management systems with ISO9001 international quality authentication in 2002 and pays great attention to new product development. We have high-quality staff at design, oem trek bikes development and production fields, and have introduced in qualified personnel from foreign bicycle enterprise. Most of our products have been approved with CE certificate, and some approved with EEC, EPA and CARB. |
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Whereas the Trek Madone SL had been set aside specifically as the “climber’s bike” in 2005, for 2006 it has now become the official team bike of the Discovery Channel Pro Cycling Team. Key features of the Madone SL include the OCLV 110 Carbon frame and signature one-piece top tube/head tube design that Lance Armstrong and the team have continued to point to for much of the bikes proven ride quality. Beyond Trek's OCLV Carbon technology, they remain most proud of the fact that every Trek bike ridden in, and raced to victory, at the Tour de France is pulled from the same production line as the bikes destined for the sales floor of your local Trek dealer. While few companies can boast of selling the same bikes that have won the Tour de France, fewer still can boast of having won the race seven consecutive times. In fact, only Trek can and it’s another reason why they have become the number one name in cycling! |
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The industrial design department has adopted “Less talk. More rock,” as its motto. The designers consider themselves on the extreme edge of the Trek corporate culture. They tend to have more fun. They get messy. They make noise. And at any given moment, toys will crisscross the room like missiles, adding spontaneity and fun to a brainstorming and designing session. “I think that is what makes us a fairly tight-knit group,” says Michael Hammond ’00 whose focus is full-suspension mountain bikes and commuter/path bicycles. “As a team, we try not to be hoity-toity. We don’t sell design. We sell bicycles. And people love to talk about their bicycles.” “The team conducts field research to develop user-based designs,” Hammond says. “We step into the cyclist’s shoes and create user scenarios,” says Hammond. “The process is continuous. It starts as soon as we roll out of bed every morning.” The key, he says, is selling the experience and letting the product tell the story. And at some point, they stop speculating and discussing, and “just make cool stuff.” Through listening, observing and interacting, their research has resulted in designing a place to store a bike’s U-Lock, creating a coffee mug to fit into the water bottle slot and developing better air flow for a child trailer so it would not become “an oven on wheels.” |
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